MECHANICS:  It took place at Ogilvy Brasil agency, a “Web Celebrities” meeting, that happened live of the “Missão Digital” scene of the television program “É de Casa”, transmitted on Saturday mornings by Globo television network. Middle figures as Thaynara OG, Maju Trindade, Frederico Devito, Ana Vitória were present, and the singer Thiago Iorq performed a pocket show, for the bloggers.

RESULTS: The event was a success for the spread and presentation of the discount that the brand is promoting.

CC&M COMUNICAÇÃO E MARKETING: CC&M Comunicação e Marketing, in partnership with Etco, made the event possible, CC&M being responsible for its organization: development and scenographic production (ambient setting; scenic lightening and sounding); A&B and internet/link service hiring for and dedicated for the event.

See the images of the event: