October 15th and 25th, 2015
SANOFI’s Brand Activation on 8th and 7th Pão de Açúcar Relay Marathon – Brasilia and Rio de Janeiro
SANOFI’s brand activation happened on October 18th and 25th, at 7th Pão de Açúcar Relay Marathon and at 8th Pão de Açúcar Relay Marathon, respectively.
The brand Dorflex offered a quick massage to the athletes and distributed the product
‘Dorflex Icy Hot’.
CC&M Comunicação e Marketing was responsible for the assembling of Dorflex’s tent, hiring of promoters and distribution of ‘Dorflex Icy Hot’ products from SANOFI Company.