September 7th, 2015

São Paulo held, on September 7th, at Carrefour store in Pinheiros, the Cycling Tour of the company’s 40th birthday, an event closed for the brand’s employees only.

The tour left at Carrefour Pinheiros, located on Av. Das Nações Unidas, 15187 and went through the express track of Marginal Pinheiros up to Candido Portinari State Park.

Before the beginning of the tour, the participants were able to rent bicycle and helmet, which were returned only at the end of the event. There was also a sound car that enlivened the participants during all the 12km of track.

At the end of the course, the participants were welcomed by a band, and were able to withdraw a hydrating kit, containing water, fruits and biscuits by Carrefour.  

CC&M Comunicação e Marketing was responsible for the organization of the entire event, acting on the technical directory and operation of the event.

Check the event's images: