October 25th, 2015

‘Circuito Caixa Rios e Ruas – 2015’
São Paulo’s Historic Center Edition

São Paulo held at its historic center, on October 25th , 2015, the second edition of the race and walk ‘Circuito Caixa Rios e Ruas’. The event that completes its second year in 2015, presented to its edition participants a new racing course, with 6km, and a walking course, with 4km; the event was part of the city’s ‘Virada Esportiva’ schedule.

Throughout the course of both the race and the walk, the participants could count with water posts. After the race/walk,  they received a post-race kit containing fruits and a medal for their participation..

At the kits delivery, two brand new beer flavors by Kaiser Radler (lemon and tangerine) were distributed. At the arena the participants could appreciate the ‘Mostra Rios e Ruas’ with information about the invisible rivers of São Paulo, and also participate of various drafts with prizes – as stickers for the consciousness about the correct disposal of garbage, also event’s t-shirts and Sketchers shoes.

This was the second edition with awarding for the first three placed athletes of the feminine and masculine categories, where each athlete received a trophy, a Schneider sustainability kit, and a Sketchers pair of shoes. Apart from that, the first placed athletes of feminine and masculine categories won a Schneider solar kit containing a flashlight and a smartphone charger.

CC&M Comunicação e Marketing was responsible for the total organization of the event, acting since the event’s entries, to the technical directory and operation of the event.

Check the event’s images:




CC&M - Comunicação e Marketing
Rua Michigan, 585 - Brooklin
04566-000 - São Paulo - SP - Brasil
Phone: 11 5532 - 2622


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